We’ve been helping marketers and strategists Make it WARC since 1985.
We work with over 50 leading organisations around the world to provide us with the latest industry thinking, award-winning effectiveness case studies and rigorous research.
In 1983, David Ogilvy said that no other profession gets by with such little guiding knowledge. Since 1985, WARC has worked to change that.
We use unbiased research and rigorous methodology to put evidence at the heart of every marketing decision – giving marketers the power to navigate any challenge with confidence.
WARC, The Work, Contagious, Effie, and Acuity Pricing come together as LIONS Intelligence – used by over 55,000 professionals at world leading brands, agencies and platforms to support decisions, surface proven ideas and drive performance.
WARC is part of LIONS.
LIONS is the global platform for creativity and marketing effectiveness. Helping businesses grow through intelligence, benchmarking, training and advisory services; backed by 150+ years of expertise across Cannes Lions, WARC, Effie, Contagious, Acuity Pricing, Content Marketing Institute and The Market Research Event.
LIONS is part of Informa.
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LIONS is brought to you by Informa Events (Europe) Limited and its affiliated entities. Informa Events (Europe) Limited is registered in England & Wales under company number 07814172 and with registered office address at 5 Howick Place, London, SW1P 1WG, UK.