I'm a software engineer designing systems that power real products.
I spent 12 years at NBT, where I served as Director of Engineering and led the development of AdiSON, Korea's #1 rewarded advertising platform. We scaled it to over 10 million monthly active users and 45% market share, and I led the engineering organization through the company's KOSDAQ listing.
Now at Datarize, I work across engineering to build real-time systems that connect the right products with the right customers.
For me, great engineering means creating value for the people who use what we build. If any of this resonates, let's grab a coffee.
📝 Blog — Namsang LABS
think in systems. ship what matters.
Engineering essays in 한국어 / English / 日本語.
- Compilation, Not Retrieval — Karpathy's LLM Wiki · Radar
- Ship of Theseus · Memo
- Why Individual OKRs Don't Work · Deep Dive
- DeNA's "AI All-In" One Year Later · Radar
- Accounting Through Code: Rounding Is Policy · Deep Dive
→ More at blog.namsang.co

