SimplePlan Media

Ice cream, but make it mad science!🍦 Meet Franken’s — a brand born from experimentation, stitched together with the unexpected, and built to defy every pastel, sprinkle-filled ice cream cliché. When we created Franken’s, we tossed out “sweet and safe” and leaned into the weird and wonderful.  Bold typography, electric colors, a little gothic drama, and flavors that feel like delicious accidents turned genius. Because some brands aren’t meant to be cute. They’re meant to be alive. Connect with us today and get your brand the identity it deserves!

Most brands blend in, but the smartest ones stand out. That was the strategy behind Gutly. In a wellness market where gut health brands often lean clinical and minimal, Gutly wanted to feel bold, vibrant, and human. And that’s exactly what we did. We built a brand identity to thrive across every channel: • A versatile logo that adapts beautifully online and offline • A confident color palette and typography for instant recognition • Packaging crafted for shelf appeal and trust • Social visuals and a seamless website to amplify the brand experience The result is a category-defining brand — approachable yet premium, designed for recognition, connection, and growth. If your brand is ready to stand out with purpose, let’s build it together!✨ #simpleplanmedia #agency #branding #brandidentity

𝐖𝐡𝐚𝐭 𝐬𝐡𝐨𝐮𝐥𝐝 𝐚 𝐥𝐨𝐠𝐨 𝐬𝐚𝐲 𝐚𝐛𝐨𝐮𝐭 𝐚 𝐛𝐫𝐚𝐧𝐝? A logo is often a brand’s first impression. In a single glance, it should communicate personality, values, and story, and it should do this consistently everywhere. Great logos share three traits: • 𝐂𝐥𝐚𝐫𝐢𝐭𝐲 – Instantly recognizable and easy to remember • 𝐕𝐞𝐫𝐬𝐚𝐭𝐢𝐥𝐢𝐭𝐲 – Works seamlessly across physical and digital spaces • 𝐌𝐞𝐚𝐧𝐢𝐧𝐠 – Tells a story that reflects the brand’s values and creates an emotional connection with its audience Our recent work for Sharmeeli, a bold ethnic wear label, reflects this approach. The flower with an eye is a nod to the name “sharmeeli” (shy), but carries an intentional twist, symbolizing a confident, modern brand redefining ethnic wear on its own terms. From a rough hand-drawn sketch to a polished identity system, this project shows that a strong logo is more than just a design choice. It is a powerful storytelling tool that helps a brand build recognition, trust, and memorability over time. At SimplePlan Media, we craft brand identities that are not just seen but remembered. If your logo could talk, what would it say about your brand? #sharmeeli #logo #logodesign #agency #tips #simpleplan #branding

How would you design a jewellery brand for today’s audience? Jewellery branding has looked the same for decades. Gold scripts, muted palettes, and a polished but distant idea of luxury. But modern consumers want something else. They crave boldness, brightness, and self-expression. This exploration was built around that thought. We created a brand identity that does not whisper luxury. It owns it with confidence. A logo that feels timeless yet modern, a voice that speaks with personality, and a strategy that treats jewellery as an extension of individuality rather than status. Because today’s audiences do not just buy jewellery. They live with it. They want brands that feel approachable, vibrant, and real. If you are building a brand and want to stand out in your category, let’s connect!✨ #Simpleplan #fera #jewellerybrand #brandidentity #branding